Born from Marc's passion for trail running, Azur embodies his quest for perfection. As an avid athlete, Marc faced a challenge: existing clothing and gear didn't meet his specific needs. Inspired to bridge this gap, he embarked on creating high-end products designed to enhance every run. Azur represents Marc’s vision, a harmonious blend of functionality, performance, and style. The project's greatest challenge is infusing Marc’s passion into a compelling story that resonates with fellow adventurers. Through meticulous strategy, we are currently working on crafting a strong visual identity and developing the first line of products.